Executive Summary Review


Friends and family generally mean well, but their feedback can be very subjective. Our Executive Summary Report Card Service provides objective insights and effectiveness of an entrepreneur's Executive Summary, the sole of his or her business plan.

MBA GlobalNet has assembled a top-notch team of reviewers who have agreed to "pull no punches" and to test your plan for its "credibility" to investors and its "story", i.e. an achievable and believable argument for funding your business concept.

Who Is Eligible?

We want to work with entrepreneurs who have spent countless hours thinking about and writing their business plans and executive summary. Our input, we believe, could be very valuable and time well-spent by our Reviewers as well as you (and your team).

We agree with Business Plan Pro that an Executive Summary should only be written after the entire business plan is completed. Thus, MBA GlobalNet reserves the right to review your entire business plan before we agree to provide our Report Card service. In addition, if we receive an incomplete or half-baked Executive Summary, we also reserve the right to refuse the assignment.

What You Receive:

• A completed, graded Report Card. A Reviewer reads your Executive Summary and grades it against 10 key criteria (below), with brief commentary.
• A 30 minute phone conversation between the Reviewer and Entrepreneur and his or her team.
• Business Savvy Reviewer: We do our best to match Reviewer expertise with your business opportunity.
• 100% Confidentiality. All our Reviewers have signed NDAs with MBA GlobalNet, protecting your ideas.


Please note: You may even hire the Reviewer up to an additional 10 hours of assistance guaranteed at a rate of $125 per hour.

1. Does the ES reflect an exciting- and achievable opportunity?



2. Is there an accessible, protected, growing market that the company can target its products or services?



3. Does the ES convey the management team's passion, skills and experiences to successfully execute the plan?



4. Does the ES have the appropriate balance between money requested for executing business plan and appropriate expected revenues? Is there a clear budget?



5. Are financial projections achievable based on tactics described, and also believable to investors? Is there a solid and realistic exit strategy?



6. Does the ES establish the need or problem to be solved,"the pain", and explain the value proposition, i.e. why the customer would buy the product or service?



7. Does the ES convincingly describe the target customer: Whom they are and how your business plans to reach them?



8. Does the ES explain the sustainability of revenue and the business opportunity? Barriers to entry? Business uniqueness?



9. Does the ES explain how product or service is positioned against competitors or status quo, i.e. its competitive advantage?



10. Does the ES give key reasons why your company has the right management team to execute the plan, and how your business plans to sustain its advantage.